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Animoca Brands Launches $10 Million Minds Investment Program

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Animoca Brands Launches $10 Million Minds Investment Program

(AsiaGameHub) –   Animoca Brands has launched a new investment program aimed at supporting teams developing products using Minds, its AI agent platform. The company will invest up to $10 million in select early-stage projects.


Good to Know

  • Animoca Brands will provide backing for selected projects that use Minds as a core component of their product.
  • The program is open to teams operating in gaming, finance, productivity, social media, and other industries.
  • Eligible projects can receive funding, platform support, Cognition Credits, and access to the Animoca Brands network.

Animoca Brands Seeks Developers Leveraging Minds

Animoca Brands is seeking startups focused on building practical applications powered by AI agents, and it is committing up to $10 million to support this initiative.

The newly established Minds investment program is now accepting applications. It targets early-stage teams with a well-defined product concept, strong execution capability, and a viable path to launch and scale their offerings. There is no set timeline for fund distribution; Animoca Brands will allocate capital based on project quality.

Minds, also referred to as Animoca Minds, enables users to create always-on AI agents without the need to manage servers, hardware, or complex software setups. The platform aims to simplify AI agent development for both builders and end users while maintaining control and customization options.

In addition to financial support, selected teams will benefit from platform assistance, Cognition Credits, direct engagement with the Minds technical team, and opportunities to connect with Animoca Brands’ extensive portfolio—comprising over 600 Web3 companies and initiatives.

Built Around Web4

Minds is designed around the agentic web, commonly known as Web4. This concept describes an internet environment where AI agents can retain context, collaborate, negotiate, and act on behalf of users across various digital services. Unlike traditional AI systems limited to answering questions, these agents are capable of performing tasks and operating within online economies.

The platform incorporates the following key features:

  • Persistent memory, allowing Minds to retain context across sessions and tasks.
  • Team collaboration, enabling one Mind to be shared or work alongside others.
  • Easy access via email or Telegram, requiring minimal technical configuration.
  • Sovereign AI agents that function as continuously active digital services.

Animoca Brands believes Minds can enhance the usability of AI software and improve AI literacy among non-technical users.

Yat Siu, co-founder and executive chairman of Animoca Brands, stated:

“We are entering a new era in which agentic AI will fundamentally transform how we interact with technology, value systems, and each other. Our commitment is to support and invest in those who contribute meaningfully to this transformation through the Minds platform, accelerating the development of a truly open and agentic web. Just as blockchain technology redefined digital ownership, agentic AI will redefine personal autonomy, fostering new forms of creativity, coordination, and economic participation. This convergence represents one of the most significant shifts in our time, and it is essential that we build and invest in this future now inclusively, ensuring benefits reach everyone.”

The program offers Animoca Brands another avenue into AI infrastructure while reinforcing its connections to its Web3 foundation. For founders, the opportunity combines capital, technical expertise, and potential access to distribution partners within the Animoca ecosystem.

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